How do ethnic minority Britons feel about the term ‘BAME’?

There is a tendency to see the term as unrepresentative and impractical

UK broadcasters announced recently that they would be committing to avoiding the use of the term BAME wherever possible. The term, which describes individuals who are ‘Black, Asian or Minority Ethnic’, is considered to be a catch-all term for ethnic minority people in Britain as a whole, and its use fails to represent the unique experiences of different ethnic groups.

YouGov research among 1,015 ethnic minority Britons in May of this year found a tendency to agree with this point of view.

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