A mother who started an inclusive toy brand after the birth of her first child said she wanted to create a toy that better represented her son.

Desriee Asomuyide, 29, from Hornchurch, was inspired to create Little Omo, after being gifted some flashcards with few diverse characters on them.

She said she was concerned that many toys did not “really represent my son”.

Since its launch in September 2020, the company has grown its range to include puzzles, books and posters.

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